FACT · AT SUPERMARKET MVNO
About HoT (Hofer Telekom)
Austrian supermarket-branded MVNO from discounter Hofer (Aldi Süd), running on the Magenta network.
Key facts
Type
Supermarket-branded MVNO
Retail brand
Hofer (Aldi Süd Austria)
Headquarters
Sattledt, Upper Austria
Founded
2015 (HoT brand)
Host network
Magenta Telekom
Flagship tariff
HoT fix - EUR 9.90/30 days for 60 GB
EU roaming
15 GB included
5G
Yes (HoT 5G)
Switching bonus
EUR 10 Hofer voucher
Distribution
Every Hofer store + online
Audience
Hofer shoppers, budget-focused
Official site
hot.at
What is it?
HoT (Hofer Telekom) is the Austrian SIM brand of discount supermarket chain Hofer KG, the Austrian division of Aldi Süd. Launched in 2015, HoT runs entirely on the Magenta Telekom radio network (previously T-Mobile Austria) under a wholesale agreement.
HoT's pitch is value: tariffs are typically 30-50% cheaper per GB than equivalent Magenta-branded plans. The flagship HoT fix is EUR 9.90 for 30 days with 60 GB data and 15 GB EU roaming. HoT also offers a EUR 10 Hofer voucher to customers who port their number in. SIM starter packs are sold at every Hofer till alongside groceries.
Where it appears on SimCompare365
Austria hub ›Austria providers index ›Best cheap Austrian SIM under EUR 10 ›Magenta vs Drei head-to-head ›